Online shopping has become popular with more people getting confortable with making online purchases through internet stores.The good thing of setting up eStore vs opening a physical store is that you can save money on store renovations, rent, biz licensing, stock inventories and many more...
So if u think u are first timer and passionate about selling with a store, but at the same time you are worrying about the high risk of spending your investment capital in a physical store, then doing it through an online store would be the least cost way of starting such a biz.
Some common question asking can we really earn money from the eStore? Well to answer this question is like chicken & egg which come first. I think to be success in an eStore biz we need to take note of a few factors.
In a physical store, you need to have ample capital to set up the biz. You need money for inventory, hire sales personal, pay for rent and electricitly bill. As for eStore you minimise the amount of capital spent in which that u could probably turn into your indirect profit margin for your goods. So these are some important factors which could determine your success of your store before the acutal operating run start.
Eventhough you might spent less on your investment capital in the eStore, however it does not imply to you that you are straight away enjoy good earning money from your eStore.
To manage your eStore well, you probably need to know :
(1) Identify the biz that you have in mind. Do a proper on line research and check the possible competition. Study what will be the most profitable to sell. It is advisable that you got to think "niche".
(2) How to promote your website and to ensure how to attract buyers to find your website.Sometime you may start selling your products through ebay to test the on line of market feel.
You need to know how to drive internet traffic to your store. One possible way is to place trading banners with other online stores. You shall improve the content of your websites so that its page rank increases for certain search terms related to your store products. Other way is to advertise using pay per click advertising.
(3) Make sure your website is easy to navigate so the buyers can easily find the products they want. In another words your system must keep as user friendly and simple as possible. It will be good to have a biz contact line display in your eStore. This is to ensure that the customer can reach you easily should they find any issue with the purchase.
(4) Your pay system must be easy to manage by the buyers. You sure u do not want to see in such an occasion when the goods was so attracted by the buyers & he was almost at the final stage of purchasing the goods, and suddenly the buyer decided to call off the deal because he could be so frustrasted of how to opeating the payment with your system.
To summaries, a good eStore must think of "niche", and how to attract cloud (the traffic !) to your store, a good products navigation system and finally an easy payment scheme.
Cheers for your success in eStore biz.
So what is Pay Per Post (PPP) ? and what is the relationship between bloggers and advertisers ?
